The New York Times is running an ad tonight during the Oscars in defense of the attacks on the media by President Trump – the subject of the ad is the truth.
They aren’t selling perfumes, pizza or even the latest tennis shoes, but the truth.
The New York Times doesn’t even make the truth look sexy, young or pretty the way advertisers are supposed to. It’s just there in black and white. Cold and alone.
And they are spending a fortune in order to send this message.
The truth is hard.
Fake news. False stories. Sad ratings. The President been attacking the media from his early days in the campaign to today when he tweets from the White House.
I’m angry that an ad is running telling the world that the truth is hard.
But I’m not angry with the President.
I’m angry with the New York Times.
People who know me and read this blog, know I’m no fan of the President. I didn’t vote for him, I don’t support his policies and I don’t buy into his rhetoric. But he is winning this battle. The media is playing right into his hand.
The truth is that the New York Times running an ad explaining the “truth” to us is nothing more than the public playing 3rd party to dysfunctional relationship between the media and the President that continues to boil since he took office. I wish I could give credit to the person who coined the term “battered woman syndrome” in this scenario, because it’s a perfect description of what’s going on here.
It’s painfully obvious that the media isn’t exactly sure how to handle BEING the story versus reporting on the story. The President repeatedly beats them up, invalidates them, abuses them and yet they constantly seek his approval. As clearly displayed in this ad, I’ve seen more self-confidence in a 13 year-old girl.
We get it, truth can mean different things to different people. The media isn’t “fake news.” We can scream we love you from the rooftops, but the one person you want so desperately to say it, never will. So media, how are you going to learn to live with yourself for the next four years? Taking out million dollars ads during every major news event isn’t going to fill that lonely void.
Have confidence in your product. Stop being so defensive about it and, as Nike says “just do it.” Keep doing your job. You are great at it. Report the fact and leave the truth part up to the reader. We all know deep down he really loves you. Why would he spend so much time telling us how much he doesn’t? He can’t live without you. That is the real truth and it didn’t cost a thing for me to advertise it.